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Qualitative and quantitative communications testing


Eye Tracking uses cameras and algorithms to track where and how long a person looks at the screen. It measures eye position 30 times per second, providing precise data on visual attention.
It's an effective way to understand what captures someone's attention on a computer.
In Face Coding Online we use web cameras to analyze facial expressions and detect people's emotions. This helps companies understand how consumers react to their ads or products. With this information, you will be able to improve your messages and create a stronger connection with your customers.
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